The Power of the Perfect Suit

What do today’s business leaders look like? In an era swept up by the frenetic pace of technology and a social media dominant culture, there is a certain nostalgia for the past. A time where people communicated over Glenfiddich instead of text. Where they looked you in the eye throughout an entire meeting, instead of being distracted by the incoming pings from their various devices and computers.

It was a time where personal presentation carried a certain weight and gentlemen dressed with class. The attire embodied an elegant intelligence and appeared effortless, dignified, and undeniably confident.

Vesture recaptures this bygone era with it’s specialized tailored menswear services. Located in a private studio above the hustle and bustle of 5th Avenue in midtown Manhattan, clients immediately feel at home in the subdued setting. This isn’t your typical shopping experience. This isn’t even shopping.

Nader Naeymi-Rad

Owners Nader Naeymi-Rad and Franco Salhi sought to create a service that delivers impeccable quality, while at the same time building a relationship with clients over their wardrobe management. This is actually how the two met.

“We met over a decade ago, and as my role at my company grew, he taught me how to dress,” explains the flawlessly attired Naeymi-Rad. “That sounds really simple, but I started to recognize the importance of image, especially when I became CEO. I came to really trust him and rely on his counsel. I benefitted greatly, both professionally and personally.”

Salhi, whose deft craftsmanship is sought by clients the world over, was formerly U.S. Brand Ambassador and Director of Business Development and manager of Ermenegildo Zegna. The two became partners after Naeymi-Rad left his company. “I felt there wasn’t really a place men could go to get the individualized customer service and attention to detail that busy individuals like myself required,” says Naeymi-Rad. “Vesture isn’t SuitSupply nor is it in-store tailoring. It’s private, discreet, and relaxed. Let’s face it, most men find outfitting burdensome, even overwhelming. We make the process seamless, while also enjoyable,” he says with a friendly demeanor.

Judging from the refined tastes of both gentlemen (the studio has an impressive art collection thanks to a partnership with Pace Gallery) you can be rest assured you’ll be in expert hands. As a result of Mr. Salhi’s reputation, the two have access to fabrics from the likes of Pal Zileri, Isaia, among many others. When I inquired about the heavy hitters they’ve worked with, Salhi replied with a guarded smile, “We have been very fortunate to outfit some of New York’s hardest working gentlemen.” Some independent research later revealed Vesture has hosted industry titans such as Roger Goodell, Matt Lauer, Bill Hemmer, and Alec Baldwin.

While speaking with the gentlemen on the balcony of their Vesture studio suite and listening to the subtle shifts of ice in my single malt scotch and Miles Davis crooning in the background, I was taken back to that era and felt a bit like James Bond or Cary Grant. That’s when I realized the Vesture magic was already working.

Photo courtesy: Nader Naeymi-Rad

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